The Indian travel industry is undergoing a major shift—from traditional tourism to experience-driven travel. Young travelers today are more interested in memories and community experiences rather than just destinations.
Featured on Shark Tank India Season 5 Episode 2, Capture A Trip is a startup that taps into this growing trend by offering curated group travel experiences for solo travelers.
In this blog, we’ll break down:
Business model
Financial performance
Unit economics
Sharks’ reactions
Final deal analysis
Table of Contents
About the Founders
Founder
Background
Nitin Khanna
From Faridabad; transitioned from multiple jobs to entrepreneurship
Anurag Singal
From Moga, Punjab; strong background in customer handling and operations
Founder Journey
Nitin’s journey began in 2016 when he started a company while still working a job. Despite switching multiple companies, he lacked fulfillment and eventually pursued his passion for travel.
A turning point came when he took a solo trip to Kasol, where he experienced a sense of community around a bonfire. This moment changed his perspective on travel—from luxury to shared experiences.
He later organized trips for others, eventually taking 800+ people to Kutla, validating strong demand.
Anurag joined later, bringing expertise in:
Customer experience
Retention
Travel operations (via BPO & MakeMyTrip exposure)
What is Capture A Trip?
Capture A Trip is a community-driven travel company that organizes curated group trips for solo travelers.
Key Offerings:
Group trips (primary revenue driver)
Fixed-date travel packages
Domestic & international experiences
Unique themed experiences like:
Thailand Full Moon Parties
Northern Lights trips
Fake wedding experiences
Spiti–Ladakh bike expeditions
Unique Value Proposition
The startup assigns a “Trip Captain” to every group—similar to how a flight attendant manages passengers.
Capture A Trip represents a new-age travel startup aligned with changing consumer behavior. While the business shows strong growth and market demand, it also faces challenges typical of service-heavy models.
The final deal at a ₹15 Crore valuation (down from ₹50 Cr ask) reflects a balance between:
Growth potential
Execution risks
As India’s experience economy continues to grow, startups like Capture A Trip could play a significant role—provided they manage profitability, scalability, and safety effectively.
Ravi Yadav is a passionate blogger, editor, and web enthusiast with more than 5 years of experience in blogging and website development. He is deeply interested in startups, funding trends, and the digital business ecosystem. Ravi has built and managed several websites and regularly shares insights and news from the startup world through his writing on The Funds (thefunds.in).
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